Pepper’s School of Music and Art is a husband/wife owned business located in San Antonio, TX. Their goal is to be a place where people of all ages can come and grow in their skill and appreciation for musical and artistic expression. Pepper’s School of Music and Art was established in 2010 originally as Pepper’s Drum Studio. Barrett Pepper has his musical background in drums and drum instruction, but as his student base grew and people expressed interest in other instruments, he decided to expand. Barrett’s wife, Ashleigh, brought her years of experience and love for art to expand their offerings further. Their plan is to continue to grow so they can continue to offer more specialized artistic instruction.
Their goal was for the logo not just to be an expression of what they are doing now with art and music, but to be an expression of their values and who they are. They take excellence in skill and appreciation of the value of the arts very seriously, but they are also lighthearted people who enjoy life. I wanted their logo to express these ideas while also being something they could continue to grow into as a company.
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- I first sketched out several pages of ideas. This happened to be one of the last pages where I was closest to a design solution.
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- After arriving at a solution, I drew it out in final form.
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- Here, I scanned the image into my computer and, using guide lines, made adjustments to each letterform and space between letters, to make the logotype consistent.
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- After making adjustments to the details, I zoomed out and made sure the overall composition was balanced.
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- Finally, I added some color and delivered the final versions.